Jun 4, 2010

Florio Designer Feature:

About Florio Designs:

I came across a bead shop when I was 12 and there began my lifelong passion for hand crafting – then, jewellery. Nearly twenty years on, what started out as a childhood hobby is now Florio Designs, where I sell my handcrafted jewellery, tiaras, fascinators and hats.

I am originally from Dublin but moved to England with my family not long after I first started making jewellery, then onto Belgium, before returning to the UK for university.

During my university years, I was known as the ‘creative one’ out of my friends. I was busy studying for a Spanish, French and Business degree so I didn’t have a lot of time to dedicate to my jewellery making. I knew it was something I’d return to in the future.

After gaining my degree, I joined a training and development company and continued to work in this area, whilst continuing crafting in my spare time.

My interest in handcrafted jewellery was well and truly rekindled when I moved to London several years ago. As I was planning my wedding, I decided to make all of the jewellery for my wedding party – an experience I just loved; hand creating everything from my tiara through to my bridesmaids’ jewellery. I even lent a hat or two to some of the guests!

Soon after, I enrolled on a tiara-making class and a one-year millinery course at Kensington and Chelsea College, where I gained a BTEC with Merit in millinery. With qualifications gained and renewed motivation, Florio Designs was born in 2007 and I began to sell my handcrafted jewellery, tiaras, fascinators and hats both online and at craft fairs.

I am very excited about how 2010 has begun. In February, I began teaching tiara-making for the London School of Jewellery and I am planning a re-invention of my career to pursue my passion for hand-crafting and millinery. I continue to attend a variety of courses to further develop my skills and to learn new techniques and styles – all part of the enjoyment, and it helps me to keep Florio Designs at the cutting edge!


Inspiration can come from anywhere. Whether it’s simply gazing across my collection of crystals and beads that sets my mind racing with the possibilities, or – believe it or not – some seaweed washed up in the surf inspiring my blister pearl ‘Autumn’ necklace. Almost anything goes!

Best Sellers:

My crystal fascinators are definitely my best selling items. They suit any occasion whether it be a wedding or a Christmas party or even just a night out. As they are on flexible wires they can be tucked down to the comb for a hint of sparkle or expanded out for a more dramatic look. They also come in a variety of colours. Their versatility knows no bounds!

We Make Summer Fair:

There will be crystal fascinators and sparkly tiaras, funky jewellery and sophisticated headwear. You will also get the chance to win a crystal fascinator on the day, so stop by to find out how! See you there!




1 comment:

Betty Ann said...

Great article thanks. I really enjoy reading your blog.

I just wanted to share this beading book I bought with every other bead lover out there