About Atherton Lin:
Atherton Lin is Jamie Atherton and Jeremy Lin. Their partnership was built on years of long-distance flirtation. Now the duo makes stationery products to encourage the art of correspondence. The point is to create something that is both more mysterious and more earnest than typical greeting cards. In London, stockists include the Design Museum, the Institute of Contemporary Arts, the Marc by Marc Jacobs boutique, Bookartbookshop, Of Cabbages and Kings and Donlon Books. The future goals are to expand the product line, always with environmental sensitivity, and to engage in more collaborations with musicians and artists.
Atherton Lin takes a curious, wistful approach to stationery. The designs are inspired by British music and 1960s cinema, vintage children's books and Japanese paper goods. The delicate watercolour illustrations stand apart from the hard graphic trend. Messages are a bit mysterious and melancholic. Papers are always highest quality and 100% recycled.
The Atherton Lin world takes root in the annual wall calendar. The 2010 wall calendar, STAND UP STRAIGHT, tells a kind of story. The watercolour illustrations look like they come from a children's book, but the themes are more grown up, such as ennui or getting the hots. Starting with a New Year's resolution — to stand up straight — it follows six characters through 12 months of letter writing, music mixes, childhood fears, old stereo equipment and perhaps a parallel universe. Litho printed on heavy recycled paper, the spiral bound wall calendar sold out last year.
We Make Christmas:
At We Make Christmas, items on sale will include the 2010 wall calendar, notecards, winter notecard sets (pictured), a new batch of Christmas cards (designed for the occasion of the fair) and the notecard/disc sets (pictured), in which each card comes with a companion cd so that you can send a greeting along with a music mix.