About Custom Made:
My name is Anna Butler, I design and make accessories for my label Custom Made. My background is fashion. I did a degree in Fashion design, then worked as a menswear designer for six years. That’s what I thought I would do for the long term but I got very bored and uninspired so decided to leave and start my own business, Custom Made. I really wanted to do something anti mass production and kind of fell into the UK crafter scene! Initially the label started as a bag label but the range grew to where it is today with bags, purses and jewellery. I love what I do and would never go back. Every day is different and it’s an inspiring way to work, sometimes it doesn’t even feel like work!
The way mass market shopping is now saddens me. Primark saddens me. Someone somewhere is paying the price for cheap clothing (even if it isn’t you) and I think a lot of people don’t care about the way cheap things are made. So my inspiration is to make nice things in a cottage industry type of way. Pretty bright happy things that make people smile, yeah that about sums Custom Made up!
My best selling range is the Too Wit Too Woo range. So many people have said “oh I am obsessed with owls” or “I have to buy this for my friends she is obsessed with owls” I didn’t know so many people were!
We Make Christmas:
I will be selling all items that are currently in the range along with any new items that pop up along the way. New items pop up all the time. I try to have new items every couple of weeks. I always try to have a little freebie for fairs so look out for that…